Here are some fun facts about 2019 Super Bowl weekend beer sales in Western Canada:

  • Beer sales spiked at 3pm (right before the kick-off at 3:30)
  • Almost 10% more alcohol was sold on Saturday than Sunday
  • Budweiser 24-packs led the charge by a longshot, followed by Old Milwaukee, MORE Budweiser and then Lucky Lager.
  • Loyalty customer transactions averaged almost 10% more than transactions from casual customers.

Want to know how YOUR brand did on SuperBowl weekend? Book a demo and we’ll share our findings with you. Cheers!

(Source: Loop Data Exchange)